GEO score · about a minute

See how visible your brand is in AI search.

Buyers ask ChatGPT, Claude and Perplexity what to buy. GEO Tool tells you whether they hear your name, and exactly what to fix if they don't.

Discover how AI sees your brand No account required for free trial

Teams tracking their AI visibility

NorthwindHalcyon LabsMeridian RetailFoundry HealthCedar & VineAtlas Freight

Why this matters

AI answers are becoming the shortlist

When a model names three options and yours isn't one of them, the buyer never reaches your site. There's no page 2 to climb to.

~2x

year-over-year growth in category AI search

31%

of relevant answers mention the example brand, vs 78% for the leader

example share of voice; competitors compound their lead as models cache authority

How it works

From URL to a plan in a few minutes

Enter your URL

No account, no setup. We crawl your pages and build a prompt set for your category.

We probe the AI models

Buyer questions across ChatGPT, Claude, Perplexity, Gemini and Copilot, aggregated over multiple runs.

Get a score and a plan

Your GEO score, the exact gaps, and a prioritised action plan with a dated roadmap.

What you get

Every dimension, one score, one plan

AI Visibility

Presence across every major model and query intent.

Market leader78%
Challenger71%
Mid-market52%
Example brand31%
Newcomer26%

Competitor Intelligence

Share of voice against the brands models name instead of you.

9%Example brand

Page-Level Findings

The technical and content pages where focused changes matter most.

Pricing18%
Product overview15%
Comparisons12%
Use cases9%
FAQ6%

Actionable recommendations

Every fix ranked by impact and effort.

01Unblock AI crawlers in robots.txtQuick win
02Publish llms.txt at the domain rootQuick win
03Ship complete Organization schemaQuick win
04Server-render the pricing tableProject

Explore the product Technical GEO, entity checks and more inside

Social proof

Teams use GEO Tool to make the case internally

“We were invisible for 'best analytics platform' on every model. Audits GEO found it, told us why, and the 90-day plan moved us from a 54 to a 71.”

Dana Whitfield · VP Marketing, Northwind

“The prompt-level evidence is what got the engineering team to prioritise it. You cannot argue with a screenshot of ChatGPT recommending your competitor.”

Marcus Lee · Head of SEO, Halcyon Labs

“As an agency we run a GEO audit in the first week of every engagement. It is the fastest way to show a client where they actually stand in AI search.”

Priya Raman · Founder, Raman & Co.

What you'll see

Your score, your gaps, your #1 fix

GEO score out of 100
All dimension scores
Top strengths and weaknesses
Your #1 opportunity with evidence
Example AI answers
Competitor snapshot

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0/ 100 · C+

Sample: an example brand scores 61, with 31% presence in AI answers.

Pricing

Start free. Upgrade when you need the plan.

Free Audit

₹0

See where you stand in AI search.

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Common questions

The headline Overall GEO Score uses website readiness when available, followed by measured AI visibility or available website optimization signals. AI Visibility, Recommendation Performance and Competitive Position remain separate report metrics.

ChatGPT (GPT-4o), Claude, Perplexity, Google AI Overviews / Gemini and Microsoft Copilot, depending on which providers the audit backend is configured to run. Each prompt is run multiple times per model and aggregated.

You can run a free audit and see your score without signing up. An account is used to save audits and track progress over time.

SEO optimises for ranked links on a results page. GEO optimises for being recommended and represented accurately inside an AI-generated answer, where there is often no list of links at all.

Typically a few minutes. The processing screen shows live status while the backend crawls your site and probes the configured AI engines.

Find out what AI says about your brand

Understand your AI visibility and know exactly what to improve.

Start free trial